How To Optimise

I'm here to teach you the ecommerce optimisation strategies you can adopt today, strategies that compound to deliver next stage growth. Free, every week, from Ian Rhodes.

What you get

  • ✓One real ecommerce optimisation challenge from live client work, every week.
  • ✓The data, tools and AI prompts behind it, so your team can do the same.
  • ✓Short Toolbox pieces between issues, on what's new in the tools I work with.
  • ✓The Optimisation Audit, free when you join.

Example audit result

  • Traffic
  • Content
  • Conversion rate
  • Average order value
  • Retention

Biggest marginal gain: retention. Start there.